One who makes no mistakes makes nothing.
Get excited & make things.
If 80% of success is just showing up, 90% is showing up early.
A brand is not what you say it is. It’s what they say it is.
Don’t be afraid to ask questions. Smart people ask for clarification on things they don’t understand.
You have to make every single detail perfect and you have to limit the number of details.
I would never design a building before I’ve seen the site and met the people who will be using it.
Great design will not sell an inferior product, but it will enable a great product to achieve its maximum potential.
Create your own visual style. Let it be unique to you, yet identifiable by others.
The difference between a Designer and Developer, when it comes to design skills, is the difference between shooting a bullet and throwing it.
A designer knows he has achieved perfection not when there is nothing left to add, but when there is nothing left to take away.
Always design something by considering its next larger context – a chair in a room, a room in a house, a house in an environment, an environment in a city.
It’s really hard to design products by focus groups. A lot of times, people don’t know what they want until you show it to them.
Questions about whether design is necessary or affordable are quite beside the point: design is inevitable. The alternative to good design is bad design, not no design at all.
It’s art if it can’t be explained. It’s fashion if no one ask for an explanation. It’s design if it doesn’t need explanation.
Good design must be defined by appropriateness to audience and goals, and by its effectiveness, not by its adherence to Swiss design or the number of awards it wins.
Content precedes design. Design in the absence of content is not design, it’s decoration.
Design is the conscious effort to impose a meaningful order.
Maths is easy; design is hard.
Good design is a lot like clear thinking made visual.
Design is as much an act of spacing as an act of marking.
Don’t design for everyone. It’s impossible. All you end up doing is designing something that makes everyone unhappy.
Bad design is smoke, while good design is a mirror.
A designer is a planner with an aesthetic sense.
Design is where science and art break even.
I saw myself sitting in the crotch of this fig tree, starving to death, just because I couldn’t make up my mind which of the figs I would choose. I wanted each and every one of them, but choosing one meant loosing all the rest, and, as I sat there, unable to decide, the figsContinue reading “Words 26”
I love this remark. Researchers once put a team of white, alpha male brains in one room – desperately clever men – to solve a series of problems. In another room a diverse group were assembled, from professors to train drivers to checkout operatives, crossing race, age and gender. And – surprise, surprise – diversityContinue reading “Words 25”
If your dreams don’t scare you, there probably not big enough.
Every designers’ dirty little secret is that they copy other designers’ work. They see work they like, and they imitate it. Rather cheekily, they call this inspiration.
Good design is obvious. Great design is transparent.
People ignore design that ignores people.
Everything is designed. Few things are designed well.
Design is a plan for arranging elements in such a way as best to accomplish a particular purpose.
We live in a jargon world. Jargon excludes those not in the know. Jargon also makes you lazy. And it irritates a lot of people. Especially avoid acronyms. The drive towards simple, easy to understand English will also improve your understanding of complex issues.
Sound bites have a bad reputation. Unfair. Because they work. Power comes from explosive, cryptic phrases. So write short sentences. How short? Like this. Why? Because they’re easy to absorb. And think in simple chunks of information. It sounds simplistic but it works. Social speak is not work speak. Our social language is littered withContinue reading “Words 17”
Less is more. Make every word count. Think in’headlines’.
More powerful language is attractive. We live in a world of sloppy language where we have stopped bothering to seek the clarity or the drama that engages those to whom we are talking.
The single biggest enemy of energy is the computer. People sit behind it and their shoulders slump. It’s a great tool but no substitute for meeting, greeting, listening and talking. Dynamos constantly recharge themselves. So be a dynamo.
It’s attractive to see someone fired up. It’s not easy to be energetic when you’re very tired. And that phrase ‘I’m just so tired’ is filling the airwaves at present with so many bright young people oppressed by their own work and lifestyle. Build your energy by walking faster, setting yourself tough but achievable timelines,Continue reading “Words 13”
If you aren’t a good team player you won’t go far. The fastest way to make it in your career is to be a great team player. The way to stardom is to be a leader of a great team. It’s a much better place to be than being a brilliant but eccentric loner.
Work for an inspiring boss. I can’t repeat that often or loudly enough. Find a boss you like and admire and whom you think has extraordinary qualities. Study them, emulate them, learn from them.
It’s sometimes hard to do but take a deep breath and say, every morning, ‘I’m really looking forward to today and I’m going to calmly smile my way through it’. Calm is such a good word, be it so long as you are energetic too.
Be a pleasant, happy presence. Be the person everyone want to go to lunch with. Can you never be grumpy and short tempered then? Yes, when you are the boss and not before.
Your job is to make your boss look good. Their job is to allow you to be as good as you can be.
When you wake up next Monday say to yourself ‘I’m going to have a great week’ and then try to make it actually happen. Be one of the few people determined to enjoy your work and you might get on faster and further than you thought. If you are going to succeed, it will startContinue reading “Words 07”
If you hate your job, change it or change your attitude.
The art & science of comprehension. Don’t anticipate what’s going to be said. Let it come to you. Earn a reputation for listening. Making fewer notes and paying greater attention will also make you better company. Good listeners are believed to be nicer and kinder people.
Loving to learn can be a big asset in getting on. Be full of curiosity. Ask questions. Read. Look. Wonder. Make the idea of filling your brain with new things normal.
It’s learning the simple stuff that makes the real difference. The stuff where you score is in delivery, report writing, presentations and time management – the simple stuff.
To be told you really look as though you know where you are going is high praise. Destinations are really important places. They are, after all, where you end up.