2012-2016 • Design Lead


Challenge Objective Process Outcome


Challenge Objective Process Outcome


Challenge Objective Process Outcome

Logo, print design & ecommerce website for a hygienic wall cladding supplier, based in Yorkshire, UK.


Brief & deliverables

Create a brand identity and online shop for EasyClad, an established hygienic wall cladding supplier, based in Harrogate, North Yorkshire, UK. www.easyclad.co.uk

  • Logo design
  • Brand guidelines
  • Document templates
  • Art direction
  • Photography
  • Web design
  • Web development
  • CMS (WordPress)
  • eCommerce
  • Print design
  • Digital marketing
  • SEO
  • WordPress & MailChimp training
Screenshot of EasyClad web and mobile design.
Screenshot of EasyClad home page design.
EasyClad web design harrogate wall cladding colour range.
EasyClad web design harrogate  search, filter, purchase wall cladding products.
EasyClad MailChimp Newsletter design.

It’s been a lot of fun working with Karsten. We’ve created something that has taken the business forward.

The branding is professional and the website is well-designed and highly visible on Google – it’s become an essential part of the success of the business.

The communication during the entire process was superb and it was obvious that he was interested in developing a long-term relationship with us.

Profile photo of Sylvester RoweSylvester Rowe Technical Sales Executive at EasyClad

Logo, print, web design and development – we have been delighted with Karsten’s input and enthusiasm from the start. He has built two new websites for us that have proved a vital part of our business strategy and growth. Karsten is much more than just a designer, he provides insight into metrics, measures effort and sets goals.

Profile photo of Lindsay McKenzie.Lindsay McKenzie Managing Director at EasyClad

Published by Karsten Rowe

Karsten is a Product Design Director, with over 15 years of industry history. Based in Seattle. Focused on teams, UI, UX, and design systems.